Packaging Design; Loot Box

I was given creative freedom to create a packaging design based on anything that I enjoyed. I decided to do a box inspired by Genshin Impact's Lantern Rite event. The objective was to design a visually captivating packaging that captures the essence of the event while integrating research on loot boxes and their impact on player engagement in games.
I designed the packaging to incorporate these elements, including intricate illustrations of lanterns, fireworks, and symbols from the game. The design reflects the vibrant and celebratory feel of the event, while also considering functionality and user experience. The final packaging design was created using Clip Studio Paint for digital illustration, Adobe Illustrator for vector-based graphics, and InDesign for layout and presentation. This project allowed me to merge my research with my design skills to produce a visually cohesive and engaging loot box concept.